Selective Professional Alpha Keratin Maintenance Shampoo 250ml

Extend the cosmetic benefits of your salon smoothing treatment with Selective Professional Alpha Keratin Maintenance Shampoo 250ml. Specially formulated for hair treated with the Alpha Keratin system, this gentle maintenance shampoo cleanses the hair and scalp while helping preserve a smooth, soft and manageable finish.

The formula combines plant-derived keratin, panthenol and andiroba seed oil to condition, moisturise and support the hair fibre. It also helps counteract mineral and chlorine residues that may affect the appearance and tone of treated hair. Hair is left clean, hydrated and easier to style without compromising the results of the professional service.

Who Is It For?

Ideal for:

• Hair treated with the Selective Professional Alpha Keratin system
• Straightened, smoothed or chemically treated hair
• Curly, wavy or frizz-prone hair following a smoothing service
• Dry, stressed or difficult-to-manage hair
• Clients wanting to maintain their salon results at home

Suitable for all hair colours and scalp types.

Key Benefits

• Gently cleanses the hair and scalp
• Helps prolong the cosmetic effects of an Alpha Keratin treatment
• Leaves hair feeling soft, hydrated and conditioned
• Helps improve manageability and ease of styling
• Supports smoother, more controlled-looking hair
• Helps counteract mineral and chlorine residues
• Contains plant-derived wheat and soya amino acids
• Enriched with conditioning panthenol and andiroba seed oil
• SLES-, added salt- and paraben-free
• Suitable for regular post-treatment maintenance

How to Use

Apply evenly to wet hair and scalp. Massage gently to create a lather, distributing the shampoo through the lengths. Rinse thoroughly and repeat if necessary.

Ingredients

Aqua (Water), Sodium Coceth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Cocamide MIPA, Decyl Glucoside, Laureth-4, Panthenol, Glycerin, Arginine HCl, Soy Amino Acids, Carapa Guaianensis Seed Oil, Serine, Polyquaternium-7, Citric Acid, Tocopherol, Amodimethicone, C12-13 Alkyl Lactate, Tetrasodium EDTA, Wheat Amino Acids, Hexyl Cinnamal, C12-14 Sec-Pareth-7, Phenoxyethanol, C12-14 Sec-Pareth-5, Methylisothiazolinone, Threonine.